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Back to school

Back to School 2021

Back to School 2021

For the 20th year, the Department of Medical Assistance Services (DMAS) is partnering with the Department of Education (DOE). We want all students to know about Virginia’s low-cost or no-cost health insurance through Medicaid and FAMIS.

We’ve shipped the 2021 Back To School flyers to all public schools across the Commonwealth. Schools will decide the best way to distribute the flyers to parents and guardians. Some schools may give the flyers to students in person. Others may opt for email, social media, or other electronic distribution.

Back to School Flyer

2021 Medicaid and FAMIS Back to School Flyer [PDF] 

For parents and guardians

Due to the COVID-19 pandemic, the return to school for Virginia’s 1.3 million public school students may be very different this year. We know that you and your family may be facing many challenges. We want to make it easy to sign up for Medicaid and FAMIS low-cost or no-cost health insurance. It’s more important than ever to know your children are covered!

You can find out who qualifies for coverage and learn about Medicaid and FAMIS benefits at FAMIS. If you think your children may qualify, you can check. Use the Eligibility Screening Tool and answer five easy questions. You can also apply any time at Apply.

Help spread the word about Medicaid and FAMIS. Tell your neighbors, friends, and family about all the great services FAMIS covers. These include well checkups, doctor visits, mental health care, vaccinations, vision and dental care, prescriptions, and more.

We also cover parents! Since January 2019, we’ve provided no-cost health insurance for adults. Find out if you qualify. Use the Eligibility Screening Tool. Then apply.

Resources for schools

This year, we’re asking schools to give the flyers to students in several ways through the end of the calendar year.

Schools will get printed flyers for students returning at the start of the school year. For those not returning to school or who have alternate schedules, please use the electronic pdf of the flyer. Order more flyers at no charge at Materials.

We’d like your help!

Please share the news about this important effort with the McKinney-Vento homeless liaison, school nurse, nutrition program supervisors, enrollment coordinators, and your Medicaid coordinator.

Medicaid outreach is a claimable activity for school divisions in the Medicaid and Schools billing program. Your school division can get reimbursed.

Please use one or all of these ways to engage:

  • Link to Cover Virginia’s Back To School page on school websites at
  • Link to the FAMIS page at
  • Distribute flyers through Virtual Learning Packets
  • Distribute flyers through new students’ enrollment packets
  • Distribute flyers during in-person or virtual PTA meetings and other school events
  • Distribute flyers through the McKinney-Vento Homeless Liaison
  • Distribute flyers online and through email correspondence to parents
  • Add the FAMIS widget to your school’s website

To add the FAMIS widget to your school’s website, choose the size and copy the widget. Then use this link:

widget1   widget2

widget3  widget4   widget5


The Virginia Health Care Foundation partners with the Department of Medical Assistance Services (DMAS) to offer SignUpNow (SUN) training workshops. They are open to school personnel, community-based organizations, and individuals dedicated to helping eligible families enroll in and benefit from Virginia’s health coverage programs. To learn more and to sign up, go to SignUpNow.

Need help?

If you have questions about the Back To School Campaign or want help with outreach, contact us at